In an exciting new initiative, real estate group Landmark Harcourts launched its Benchmark Property Report in Sydney on Friday 29th November. The Benchmark Property Report will stand alone in providing the most comprehensive "big picture" of Australia's regional and rural real estate markets.
“In compiling and analysing Benchmark, our intention is to highlight property market transactional trends in more than 350 local government areas across regional and rural Australia,” said Darren Cole, CEO of Landmark Harcourts.
“The report enables buyers to track price trends of residential markets in regional towns, as well as in the rural and agricultural markets surrounding these towns. The report breaks down rural and agricultural property sales into three distinct categories – those that are less than 4 hectares, 4 up to 40 hectares and 40 hectares and above. This will give our customers an understanding of prices on a variety of property types in rural locations, from small rural ‘lifestyle’ properties, all the way up to large working farms”, commented Mr Cole.
“As the only data report of its kind, Benchmark will deliver unequalled market information to our customers, giving them greater confidence and control in realising their investment and selling goals. Benchmark will be produced and distributed in a print and electronic format on a quarterly basis.” Mr Cole added.
This will be the first official edition of Benchmark – the publication was soft-launched earlier this year and has since been enhanced after receiving feedback from stakeholders throughout Australia. This edition has been strengthened by strong trend information and detailed graphs.
To celebrate the official launch of the Benchmark Property Report, the Landmark Harcourts team hosted a breakfast at the Sheraton on the Park in Sydney with Dr. Andrew Wilson, Senior Economist for Australian Property Monitors, and Mark Sowerby, founder of Blue Sky Alternative Investments as guest speakers.
The event was well attended and guests included key institutional investors plus a number of receivers, real estate authorities and agricultural banking representatives.
Mr Cole stated, “As well as being distributed throughout Australia, the Benchmark Property Report will be translated into Mandarin and distributed throughout China to a network of over 1.3 million contacts.”
To subscribe to the Landmark Harcourts Benchmark Property Report, please visit www.benchmarkreport.com.au.