Going, going, gone! Why auctions are the winning option

20-Aug-2018 14:59:08


When it comes to selling your home, we know getting the very best price with the least amount of stress is your top priority. Auctions are the best way to achieve this whilst offering several other benefits.


Read on to find out why going under the hammer is likely to be the best option for you.





Short and sweet


Auctions gain maximum exposure for your property in a short period of time with a structured, intensive marketing campaign over a few key weeks. This defined timeline creates a sense of urgency for buyers and doesn’t require keeping the house perfectly clean for months of open homes and agent visits.




The market decides the price


Rather than guessing at the value of your home, and potentially placing a ceiling on what people will pay for it, auctions allow buyers to decide for themselves what a property is worth. This means you get true market value for your home if it sells at auction.




Competition is maximised


A property is worth what any one party is prepared to pay for it, creating fair competition for your home can push buyers to truly consider their top price come auction day. This may result in receiving more than expected when the hammer finally comes down.




Signed, sealed, delivered


An auction sale is an unconditional sale, which means that once your home passes the reserve (set by you) and the auctioneer declares it sold, you can sign the paperwork and know the deal is done. This eliminates drawn-out contract negotiations, and is often the best option for anyone needing quick settlement terms for another purchase.





Passed in, but not passed on


If your home is ‘passed in’, meaning it doesn’t sell at auction, the intense interest and buyer activity generated in the lead-up to the auction means you usually have an increased chance of selling the home at a negotiated price to interested parties. Your real estate agent will already know who is genuinely interested in the property and can deal direct with them to see if an agreement can be reached.






Topics: Selling At Auction, Selling your Home, Property Markets, Home Trends, Buyers market, Market Value, Home Tips